What Is Ube?
Ube (purple yam) is the vibrant, naturally violet root used in drinks, desserts and bakery items. Known for its aesthetic colour and creamy flavour, it’s becoming the new favourite ingredient for cafés, creators and home lovers.
What Does Ube Taste Like?
Ube has a smooth vanilla–hazelnut flavour with a light earthy sweetness.
It’s comforting, creamy and unique, perfect for lattes, milkshakes, pastries, ice cream, and Instagram-ready recipes.
Health Benefits of Ube
Ube isn’t just beautiful, it’s packed with nutrients.
Here are the key benefits:
✔ Rich in antioxidants
Its deep purple colour comes from anthocyanins, known to support inflammation reduction and cellular protection.
✔ Source of vitamins & minerals
Ube naturally contains:
• Vitamin C
• Vitamin A
• Potassium
• Fibre
✔ Low-fat & naturally gluten-free
Ideal for healthy recipes, dairy-free drinks and clean desserts.
✔ Slow-release energy
Keeps you full longer thanks to its complex carbohydrates.
Why Ube Is Trending Worldwide
✔ Aesthetic colour
Its vibrant purple instantly makes any drink or dessert more attractive and shareable.
✔ Versatile for cafés & creators
Use it in:
• Lattes
• Iced drinks
• Smoothies
• Cheesecakes
• Pancakes
• Ice cream
• Buns & pastries
• Protein bowls
✔ Rising demand from customers
Cafés offering Ube report higher social media engagement and customer curiosity.
It’s the perfect “signature item” ingredient.
How to Use Ube Powder at Home
Ube powder is extremely easy to use : just mix it with liquid.
For drinks:
• 1–2 teaspoons of Ube powder
• Mix with water, milk or dairy-free milk
• Add ice or froth depending on your recipe
For desserts:
• Add directly into cream, batter, frostings or dough
• Intensifies colour naturally
• Gives a smooth, creamy flavour
Pro tip:
For the best colour and taste, use high-quality pure Ube powder with no fillers.
Why Choose UBÉYA
UBÉYA provides premium purple yam powder, carefully selected for cafés, creators and home lovers.
Our Ube is:
✔ 100% pure
✔ Smooth, aesthetic and flavourful
✔ Perfect for drinks, desserts and bakery use
✔ Available in 200g and 1kg resealable packs (& more for professional)
We make Ube easy, tasty and beautiful.